Force
Behind
Dr. C.V. Narasimha Reddi retired as Director,
Department of I&PR, Government of Andhra Pradesh. He held
a number of key positions such as, Press Secretary to Chief Ministers,
Director (PR) – APSRTC, Director – IFPR, Director
– SIRD, Director – Cultural Affairs, Director –
Bharatiya Vidya Bhavan’s College of Communication and Management,
Hyderabad, etc. He is presently the Editor of the journal, ‘Public
Relations Voice’. He has authored 14 books and edited three
text books of Dr. B.R. Ambedkar Open University. His book ‘How
to be a Good PRO’ (1974) is acclaimed as the first Indian
book on Public Relations.
Dr. Narasimha Reddi has been honoured with the prestigious award
“The Man of the Year” by the Public
Relations Society India (1997-98) and also the Millenium Award
for PR Education (2000). As President, PRSI, Dr. Reddi gave a
call to observe “National Public Relations Day” on
April 21, 1986 which is now being celebrated all over the country
every year as a major National PR event.
